Introduction

Building a resilient supply chain requires holistic data and deep business insights. It’s the only way shippers like you can effectively manage — and overcome — the unpredictable demands, disruptions, and sustainability concerns you now face every day.  

There is a way to take on these demands and disruptions—you can use generative AI and rich supply chain data to do so. With AI and ML as core components, a supply chain powered by Google Cloud Platform and project44 enables any shipper to access and withdraw standardized data to meet operational needs.